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Tag: Olympics

2022 冬奥 Beijing Olympic Mascot Design

2022 冬奥 Beijing Olympic Mascot Design

The new mascots for the 2022 Beijing Winter Olympics were unveiled today. This piece concerns the process, outcome and belated promotion for the mascots that never were — The NuFuWa 新福娃!

Continue reading 2022 冬奥 Beijing Olympic Mascot Design
Posted on 17th September 201922nd March 2022Categories Design-China, Design-GeneralTags beijing, branding, Olympics
Beazley Designs of The Year 2018

Beazley Designs of The Year 2018

For the 2018 Designs of the Year Exhibition at the Design Museum, I nominated the medals designed by SWNA for the 2018 PyeongChang Winter Olympics. 

Then I was asked to put all my thoughts into 140 words.

Continue reading Beazley Designs of The Year 2018
Posted on 10th March 201824th January 2022Categories Design-GeneralTags Design Museum, Olympics
Olympic Branding

Olympic Branding

A feature story about the venerable history of Olympic branding and the awful London 2012 effort. Published in Modern Weekly August, 2007. 

Continue reading Olympic Branding
Posted on 15th July 200713th October 2021Categories Design-GeneralTags branding, modern weekly, Olympics

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